Write a business report on S'well water bottles Company.

Project 1 is to be structured as a business report and must contain the following sections: 1. Introduction: Introduce your client company, present its mission statement and give a background of its business and values. State what will be covered in the report. (5 marks) Value Proposition: Identify a product (or product line) being offered by your client and define the value proposition of the product. Explain how this value proposition appropriately connects the relationship of the product to the price the customer must pay to obtain it. (10 2. marks) SWOT Analysis and Summary: Complete a SWOT analysis, presenting your researched 3. information in a matrix (point-form), followed by a full analysis in paragraph form. (20 marks) Target Market and Positioning: Analyze the target segment for the company's product, providing a full analysis of its demographic, psychographic, geographic and the behavioral characteristics. Define the company/product's position relative to competitors? (15 marks) 4. 5. Conclusion & Recommendation: Provide an overview of the key findings amongst the SWOT and Target Market Analysis. Company: S'Well Water Bottles