Writing a Concept Summary for Your Social Venture: Questions to Consider before Writing Your Plan (by group) Due on Feb 15, 2017 1. New social venture idea a. The big idea/your solution: Describe the service or product, its unique social value benefit. b. What social innovation(s) is this venture leveraging? How does this social Innovation address the problem or need? c. Who is your customer that is in need of your service or product? is there more than one customer group? (Remember to differentiate between the customer who pays, and the end user of your service or product)