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X. Woodridge Corporation manufactures numerous products, one of which is called Alpha-32. The company has provided the following data about this product: Unit sales (a)

X. Woodridge Corporation manufactures numerous products, one of which is called Alpha-32. The company has provided the following data about this product:

Unit sales (a) 95,000
Selling price per unit $ 93.00
Variable cost per unit $ 74.00
Traceable fixed expense $ 1,604,000

Management is considering increasing the price of Alpha-32 by 4%, from $93.00 to $96.72. The companys marketing managers estimate that this price hike would decrease unit sales by 5%, from 95,000 units to 90,250 units. Assuming that the total traceable fixed expense does not change, what net operating income will product Alpha-32 earn at a price of $96.72 if this sales forecast is correct?

Multiple Choice

  • $554,400

  • $446,480

  • $2,158,400

  • $2,050,480

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