Question
X. Woodridge Corporation manufactures numerous products, one of which is called Alpha-32. The company has provided the following data about this product: Unit sales (a)
X. Woodridge Corporation manufactures numerous products, one of which is called Alpha-32. The company has provided the following data about this product:
Unit sales (a) | 95,000 |
---|---|
Selling price per unit | $ 93.00 |
Variable cost per unit | $ 74.00 |
Traceable fixed expense | $ 1,604,000 |
Management is considering increasing the price of Alpha-32 by 4%, from $93.00 to $96.72. The companys marketing managers estimate that this price hike would decrease unit sales by 5%, from 95,000 units to 90,250 units. Assuming that the total traceable fixed expense does not change, what net operating income will product Alpha-32 earn at a price of $96.72 if this sales forecast is correct?
Multiple Choice
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$554,400
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$446,480
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$2,158,400
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$2,050,480
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