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XYZ Company has conducted market research for $50,000 to determine the feasibility of a new product launch. The assets required for the new product introduction

XYZ Company has conducted market research for $50,000 to determine the feasibility of a new product launch. The assets required for the new product introduction require an investment of $100,000, and based on the market research, it is expected to yield the following returns: Year one $90,000 Year two $80,000 Year three $70,000 If the WACC is 12%, the NPV of the project will be: Select one: a. $43,957 b. $53,600 c. $93,957 d. $103,600

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