Year 11 Business Strategy Game

Sketchers Shoe Company

YEAR 11 BUSINESS STRATEGY GAME: CHAPTER 2 Chapter2 Exercise: 50 words or less per question okay 1. What would be a good slogan that captures the essence of your strategic vision and that could be used to help communicate the vision to company personnel, shareholders, and other stakeholders? 2. What is your company's strategic intent? Write a sentence that expresses your company's strategic intent. 3. What are your company's nancial objectives? 4. What are your company's strategic objectives? 5. What are the three or four key elements of your company's strategy