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Yin inc. produces and sels DVDs to business people and students who are plarning extended stays in China. It has been very successtul with two

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Yin inc. produces and sels DVDs to business people and students who are plarning extended stays in China. It has been very successtul with two DVDs: Beginning Mandarin and Convenationai Mandarin it is introducing a third DVO, Reading Chinese. Characters it has deoided to markot its new DVD in two different packages grouping the Reading Chinese Characters DVD with each of the other two tanguage DVDs. Requirement 3. Which methed is most approprlate for aflocating revenubs among the DVDs? Why? The inethod(a) would be tair it the demand for the DVDs were approximalely equal Requirement 2 . Using the seling prices, diocate revenues from the ConM + RCC package to efach DVD in that package using (a) the stand-alone method; (b) the incremertal methed, in nither order and for the shapley value method iflound your answers to the nearest cant.) Requirement 3. Which method is rest approphate for dilocating revenues among the DVDa? Why? The Then Then Fevenue, and the other DVO ahould receive the ramsinder: Required 1. Using the selling prices, allocate revenues from the BegM +RCC package to each DVD in that package using (a) the stand-alone method, (b) the incremental method, and (c) the Shapley value method. 2. Using the selling prices, allocate revenues from the ConM + RCC package to each DVD in that package using (a) the stand-alone method; (b) the incremental method, in either order; and (c) the Shapley value method. 3. Which method is most appropriate for allocating revenues among the DVDs? Why

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