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You are a business analyst for an organization that distributes pizza ingredients to various restaurants. These ingredients include dough, sauces, and toppings. Your organization wants
You are a business analyst for an organization that distributes pizza ingredients to various restaurants. These ingredients include dough, sauces, and toppings. Your organization wants to expand its customer base but does not know what kind of restaurant or which U.S. region to target. You have been provided a data set that contains sales at your customers' restaurants for 2015 and 2016 and a data set with zip code-level income data from the IRS for the city where each restaurant is located. Your job is to analyze the given data to inform the organization's marketing decisions. The various stakeholders in this scenario have been identified, and a brief introduction about their needs is available in the Stakeholder Requirements document. You have had several conversations with each stakeholder, and this document records the outcomes of those conversations. You will also have the Customer Sales Data Set and the IRS Data Set to reference while identifying the stakeholders' requirements. Stakeholders can provide constraints or requirements based on information from the industry. This will help you understand the project risks (positive and negative) and constraints. The more you understand the stakeholders, the more you will uncover and reduce risks to your project. This
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