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You are a District Manager for Universal Rental Car, responsible for maximizing profits through strategic pricing. Universal and a major competitor compete in the car

You are a District Manager for Universal Rental Car, responsible for maximizing profits through strategic pricing. Universal and a major competitor compete in the car rental market. You will set weekday and weekend prices for Universal in Orlando and Miami separately, to maximize total profits. Please note that there is a capacity constraint (limited car inventory) in each market and you may face capacity shortfall or capacity surplus

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