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You are about to embark on a business venture with partners to introduce a new product into markets in the Middle East and in Asia.

You are about to embark on a business venture with partners to introduce a new product into markets in the Middle East and in Asia. You will be traveling to each location with your partners to pitch your strategy to potential backers in each region. After reading the articles assigned for this module, what are some of the cultural issues that you must keep in mind in order for your venture to succeed?

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