You are an aspiring novelist who has decided to self-publish your first book on your own website. Since you are unknown to people around the world and you hope they will become your audience, you are currently considering how to improve your reach online. You have two ideas:

I. List yourself and your website on GoodReads.com, which is a very popular online community for books with links to millions of book and author websites.

II. You have a friend who is a famous literary blogger who has agreed to write about you and the book (with a link to your website) on his website which has a large following online. Which of these two actions would contribute more towards a higher ranking of your new website on a search engine that only uses PageRank to rank its results? Explain your reasoning.