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You are asked to initiate a project that the company has been trying to launch for almost a year, without success. The marketing department believes

  • You are asked to initiate a project that the company has been trying to launch for almost a year, without success. The marketing department believes that customers would love the product because it's highly innovative and nothing like this exists on the market, while the Research and Development department believes the new product has not been well thought out, and the IT department says the technology behind this product is untested and therefore too risky.

What would be the most developed methodology for this project and why?

Justify your answer.

  • The Project Coordinator at your company quits, and your boss asks you to step up and coordinate the development of a marketing campaign for the company's summer collection. She tells you you'll be working with colleagues from 4 other departments, and she also warns you that some of them think they have a better idea for the summer collection and may give you a hard time. What will you do to make sure you get all the project work done successfully with these stakeholders, and why?

Justify your answer.

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