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You are assisting your manager to prepare financial forecasts for a number of companies. Your manager tells you to forecast sales by taking the average
You are assisting your manager to prepare financial forecasts for a number of companies. Your manager tells you to forecast sales by taking the average sales growth percentage over the past five years and use that figure to forecast sales in the future. Is this the best approach? What else do you need to consider to improve your forecast? Discuss by using a company example of your choice. (You may use note form/bullet points to answer this question.)
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