You are having a positive meeting on Ansible Automation Platform when an engineer on your customer$$s team blurts out, $$Why would we pay Red Hat at all for Ansible if we can get the same thing for free online and AWX has been working well for us$?$

Question: How should you respond?

Immediately position the differences between community Ansible and Ansible Automation Platform, explaining the missing technical functionality in AWX that Ansible Automation Platform offers, the benefits of a Red Hat subscription such as indemnification of any potential litigation for OSS usage, and $24$x$7$ support.

Acknowledge the importance of deciding between community Ansible and Ansible Automation Platform. Ask the individual why they have this perspective. Once they have clarified their perspective, position the clear differences and benefits between community Ansible and Ansible Automation Platform. Finally, check if your response answers the customer$$s concerns.

Explain that the business value of Ansible Automation Platform exceeds community Ansible, and that Red Hat can bring in the business value team to have a follow$-$up call on measuring the differences for them.

Ask why they are paying for RHEL if it is offered for free, and if they have any other unsupported open source software in mission$-$critical production$-$use that their security teams have approved exceptions for.