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You are hired as a consultant for a small bicycle shop chain based in NY. The company wants to use eCommerce Beacons. Develop a capability

You are hired as a consultant for a small bicycle shop chain based in NY. The company wants to use eCommerce Beacons. Develop a capability paper to brief senior management on how these beacons can impact the business. Use Porters 5 forces model in delivering your paper. Feel free to use an example in your answer.

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