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You are hired by the health care provider Pharma Group. Your boss says, identify the most profitable price point for a new drug. The facts

You are hired by the health care provider Pharma Group. Your boss says, identify the most profitable price point for a new drug. The facts utilized for proper analysis are as follows: 2 million people are using the drug, a survey says for every yearly one dollar increase in the price per pill, 1000 people will stop buying the drug. What is the most profitable price point?

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