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You are newly employed by Shoprite in your area as a supply chain specialist. Shoprite wants to measure the impact of its customer on
You are newly employed by Shoprite in your area as a supply chain specialist. Shoprite wants to measure the impact of its customer on the business at large. Use the simple Method to calculate the Customer Lifetime Value (CVL) of Shoprite's products using the following data (Include practical examples and analysis of the final results): Total Revenue R120,000,000 Total Number of Customers Total Number of Orders Average Order Frequency (AOF) Average Customer Lifespan (ACL) 8,000,000 R2,500,000 (Total Revenue) 10 8 years
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Introduction To Materials Management
Authors: Arnold J. R. Tony, Gatewood Ann K., M. Clive Lloyd N. Chapman Stephen
8th edition
9386873249, 134156323, 978-9386873248
