You are required to do about France. Through comprehensive research, you will investigate the chosen culture, explore interesting facts, and examine the efforts of the national tourism board to promote the culture and heritage internationally. Additionally, you will analyze the channels and means utilized by the tourism board to effectively promote the cultural experience to global audience.

Assignment Guidelines:

1. Culture Selection: a. Choose France culture b. Clearly state your chosen culture and provide a brief introduction.

2. Research and Analysis: a. Conduct thorough research on the chosen culture, focusing on its history, traditions, customs, and unique aspects. b. Identify and present at least five interesting facts or features that make the culture noteworthy. c. Explain how the chosen culture contributes to the tourism industry and attracts international visitors. d. Assess the significance of cross-cultural tourism in promoting cultural understanding and fostering global connections.

3.National Tourism Board Efforts: a. Identify the national tourism board responsible for promoting the chosen culture. b. Investigate the initiatives, campaigns, or strategies implemented by the tourism board to promote the culture and heritage internationally. c. Provide an overview of the resources, funding, and partnerships involved in their promotional activities. d. Analyze the effectiveness of these efforts in terms of increasing tourism and enhancing the cultural image of the destination.

4. Channels and Means of Promotion: a. Explore the various channels and means utilized by the national tourism board to promote the culture and heritage internationally. b. Examine the use of digital platforms, social media, websites, travel agencies, international events, or any other methods employed. c. Evaluate the strengths and weaknesses of these promotional channels in reaching a global audience. d. Discuss any innovative or unique approaches employed by the tourism board to attract international tourists.