You are tasked with suggesting a new CSR initiative to a corporation that will not only be beneficial to their business but also to their employees. Discuss what this new initiative will be and why they should implement your recommendation. This initiative should involve the employees in some capacity. Propose your ideas to the company using the following questions as a reference: Situation: Why are you proposing this? Why do they need this? Goal of this new CSR initiative: What/who does it benefit? Target Audience(s): which stakeholders should this announcement target? How does this CSR initiative directly impact the employees? How will they get involved? How will this improve employee engagement? Timeframe of official announcement: When would be a good time to announce this new initiative? Remember, being strategic is important to an effective announcement. How to best announce this news to your desired audience (not social media) - Event? Conference? Interviews? In addition, include 2 specific news outlets (be specific) that you would contact to share this news and explain why you chose them. Format:

This is not a traditional paper submission, but an assignment that should be created through slides (PPT, Prezi, etc.). Do not cram your slides with too much content - max 15 slides. Feel free to use images (no videos).

Include a works cited page.