Question
You are the brand manager of Beats Wireless Headphones, and you plan to introduce the new Beats Ultra Wireless Headphone - Ed Sheeran Signature Edition.
- You are the brand manager of Beats Wireless Headphones, and you plan to introduce the new Beats Ultra Wireless Headphone - Ed Sheeran Signature Edition. How will you determine the correct pricing of the product within Beat's product line? And, what distribution strategy will you choose to follow?
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Smith and Roberson Business Law
Authors: Richard A. Mann, Barry S. Roberts
15th Edition
1285141903, 1285141903, 9781285141909, 978-0538473637
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