You are the CFO of a leading real estate development company, Stanton Properties, Inc. Stanton Properties plans to add a new strategic partner in the physical fitness business to its master planned community (MPC) division. Tom Presley, General Manager (GM) of the MPC division, has asked for your assistance in performing a financial analysis and recommend the new physical fitness industry partner. The GM has narrowed the list of potential partners down to two firms, Planet Fitness, Inc. (NYSE: PLNT) and Life Time Group Holdings, Inc.