You are the CFO of a publicly traded insurance company. In conversation with the financial analysts, they are expressing concerns that large losses will have a significant impact on the insurer's earning pattern across time and you believe this is a reason why the stock price does not reflect the profitability of the company. Describe a reinsurance approach you would use to address this problem. In talking with the CEO, how would you justify the cost of reinsurance in years where the company did not experience large losses