You are the communication professional supporting your team and client interests and creative needs. Develop a communications discussion guide and creative brief for a Campus Innovation Fair: Showcasing Creativity and Entrepreneurial Spirit event. The creative brief and communication guide should include the SWOT/C and a sample writing with tagline ideas for the event.Also include a marketing strategy, marketing opportunity, competition, target audience, key messages, creative consideration, call to action, supporting messages, media deliverables, other consideration and budget.