You are the international adviser to a small but fast-growing NJ company that manufactures very hi-tech electric toothbrushes at a plant in Wayne, NJ. The company is beginning to get orders from Europe and the company's board makes a decision that they should set up a manufacturing plant in Europe to sell into major European countries (principally the United Kingdom, France, Germany, Italy, and Spain).

You have friends in England that tell you that the UK would be the best place to make a greenfield investment in Europe. They tell you about the common language, a somewhat common culture, and the market presented by the large population in the UK.

Question

1. Considering the United Kingdom's recent withdrawal from the European Union, would you think that the UK is the best choice for the new factory? Why, or why not?