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You are the manager of a Midwestern tractor factory planning to produce one of two new products, a zero - turn riding lawn mower or

You are the manager of a Midwestern tractor factory planning to produce one of two new products, a zero-turn riding lawn mower or a compact tractor. You learned in college that setting the right price for your new product will assist you in maximizing profits while maintaining a good relationship with your customers. You expect the demand for the mower to be 100,000 units and the demand for the tractor to be 2,000 units. The annual cost of carrying these products in inventory is $50 for a mower and $100 for a tractor.

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