You are the manager of Taurus Technologies, and your sole competitor is Spyder Technologies. The two firms' products are viewed as identical by most consumers. The relevant cost functions are C(Q_i) = 2Q_i, and the inverse market demand curve for this unique product is given by P = 350 2 Q. Currently, you and your rival simultaneously (but independently) make production decisions, and the price you fetch for the product depends on the total amount produced by each firm. However, by making an unrecoverable fixed investment of $700, Taurus Technologies can bring its product to market before Spyder finalizes production plans. (Assume Taurus Technologies is the leader in this scenario.) What are your profits if you do not make the investment?

$ What are your profits if you do make the investment? Instructions: Do not include the investment of $700 as part of your profit calculation.

$

Should you invest the $700?

multiple choice 2

• No - the benefits of establishing the first-mover advantage exceed the cost.
• Yes - the benefits of establishing the first-mover advantage exceed the cost.