You are to select and conduct an analysis of an established firm from public source/s. Sources may include annual reports, magazines/newspapers, articles, press releases, internet sources, investment analysts' reports, or other ethical means. Research into a strategic/competitive problem/s that an organization has faced in recent times. With the eye of an analyst, perform the following:

6. As an expert, would you recommend a different tool/technique?

a. If yes, what tool do you recommend considering the background, rationale and implications, advantages, limitations, and FAROUT applicability?

b. If no, defend the tool used by the company considering the background, rationale and implications, advantages, limitations, and FAROUT applicability.