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You are trying to establish the price of a 5-day-long youth sports camp for 100 campers at the YMCA. The cost to run the camp

You are trying to establish the price of a 5-day-long youth sports camp for 100 campers at the YMCA. The cost to run the camp for the week are listed below:

Type of costs

 

Amount

Fixed Costs

 

$12,500

Variable Costs

 

$15 Per Camper Per Day

You know that other YMCAs putting on similar camps around the country charge $315 for the camp. Two other sports camps run by other local organizations are both charging $350 for a week at their camps. Based on this information, provide the best example of the price for a registration at your camp, based on the following approaches listed below. 


You should also provide either a calculation or rationale (i.e., a reason) on which you based your price. 

 

a) Full Cost Recovery Pricing?

 



b)Price Subsidized at 25% is?

 

 

c)Cost-Plus Pricing at a 55% profit margin (overhead is already considered in the desired profit margin)?

 


d)Demand-based/Going Rate Pricing?

 

 

e)Penetration Pricing is?

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