Question
You are vice president, international business development, for lines 'R Us, a manufacture of production equipment. there is a big demand for your equipment in
You are vice president, international business development, for lines 'R Us, a manufacture of production equipment. there is a big demand for your equipment in china and you are looking to set up operations there.
what might be some cultural and social challenges you and your company might face in china? How might you overcome these?
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When expanding business operations to China there are several cultural and social challenges that you and your company might face Here are some examples and potential strategies to overcome them 1 Lan...Get Instant Access to Expert-Tailored Solutions
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
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