You are working on a SWOT analysis for SPEEDY.

Instructions:

Take a look at the company background and then also the highlights from a Porter$$s Five Forces. Your task is to identify how the elements from Porter$$s Five Forces fit into the SWOT Analysis. Remember that you are trying to assess how Porter$$s Five Forces specifically impact SPEEDY, not a generic sport organization. Also, some elements might not be supported by the information you are given. Don$$t guess, look for specific information in the background to justify your choices.

Company Background:

SPEEDY, a dynamic speed training facility, operates independently without relying on government funding. Situated in a region characterized by high disposable income, SPEEDY caters primarily to a customer base composed of aspiring professional athletes and NCAA Division I sports participants. The SPEEDY facility is in need of upgrades, but specializes in comprehensive training packages designed to enhance athletic performance. SPEEDY has successfully differentiated itself by offering specialized training programs and services tailored to specific athletic disciplines.

While SPEEDY focuses primarily on providing top$-$notch training services, they do not engage in the sale of merchandise, food, or beverages within their premises. However, in a recent development, SPEEDY has forged a partnership with a local brewery to secure naming rights for their facility, showcasing their commitment to cultivating strategic collaborations.

In a rapidly evolving competitive landscape, SPEEDY faces a significant threat from a national brand BLAZE that has acquired several competing speed training facilities. Leveraging their extensive resources, BLAZE has made substantial investments in technology, including advanced tracking systems and personalized training apps, providing athletes with a unique and immersive training experience. BLAZE has differentiated themselves by leveraging personalized augmented reality $($AR$)$ training within a dedicated app, offering athletes a distinct and immersive training experience.

Porter$$s Five Forces:

Threat of New Entrants:

Setting up a speed training facility requires significant capital investment in equipment, facilities, and staff, making it difficult for new entrants to enter the market. SPEEDY had already made these investments.

Bargaining Power of Suppliers:

Advanced training equipment and technology may have few alternative suppliers with similar equipment.

Bargaining Power of Buyers:

Buyers have the ability to evaluate the quality and effectiveness of different speed training facilities such as SPEEDY, which currently has a proven track record of success.

Aspiring professional athletes are not very price sensitive when looking for the best training options.

Threat of Substitutes:

SPEEDY provides unique training methods, customized programs, and personalized attention that would cause athletes to reduce their performance for a period of time if switching to a different training method.

Competitive Rivalry:

The demand for speed training services may attract numerous competitors, leading to increased rivalry among facilities which directly compare improvement metrics among rivals.

Question:

How would the elements of Porter$$s Five Forces fit into the SWOT Analysis?

Category

Strength

Category

Weakness

Category

Opportunity

Category

Threat

Possible answers $-$ Speedy provides unique training methods, customized programs, and personalized attention that would cause athletes to reduce their performance for a period of time of switching to a different training method.

Buyers have the ability to evaluate the quality and effectiveness of different speed training facilities such as speedy, which currently has a proven track record of success.

Setting up a speed training facility requires significant capital investment in equipment, and staff, making it difficult for new entrants to enter the market. Speedy has already made these investments.

The demand for speed training services may attract numerous competitors, leading to increased rivalry among facilities which directly compare improvement metrics among rivals.

Aspiring professional athletes are not very price sensitive when looking for the best training options

Advanced training equipment and technology may have few alternative suppliers with similar equipment.