You can't decide if you want to become an actual influencer or if you want to do it Denzel "Training Day" style train other people how to be influencers. Unfortunately, you only have time to do one. (Plus you wouldn't want to train your competition.) If you try to become an influencer, you'll need to spend $100,000 today on a complete make over, renting fake private planes, location faking software, a really good photographer to make California look like Europe, Latin America, Australia, and Bora Bora, Photoshop training, and marketing. You think you could make $25,000 per year for the next 8 years starting a year from today before you age out. If you become a trainer, you need to spend $20,000 on marketing today and expect to make $10,000 per year for the next 10 years starting a year from today before social media is shutdown due to mental health issues. If your discount rate is 10%, which project should you take?