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You emailed 1 5 0 , 0 0 0 customers. 1 0 % of the emails bounced back ( customers did not receive them )

You emailed 150,000 customers. 10% of the emails bounced back (customers did not receive them) and 20,000 unsubscribed to the email list. 15,000 customers opened the email and half of those clicked on the email for more information. The cost for the campaign was $12,500.

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