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You have a customer, that comes in every day, Monday Friday. This customer orders a latte priced at $3.75. The latte costs you $0.73 to
You have a customer, that comes in every day, Monday Friday. This customer orders a latte priced at $3.75. The latte costs you $0.73 to make. How many cups of coffee does she buy a year? How much does she spend at your coffee-shop in a year? What is your profit from her purchases in a year?
If she comes to your coffeeshop consistently for 20 years, what is his Customer Lifetime Value?
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