You have been engaged as a sole consultant by a local bank in Ghana planning to undertake
Question:
You have been engaged as a sole consultant by a local bank in Ghana planning to undertake a foreign direct investment. The Board has been in a protracted debate on the choice of a target country in Africa but lack the competence, expertise and knowledge in the factors that should inform a useful choice. They have asked you to develop a paper for the consideration of the board on the factors to consider. The board has proposed the structure below for your presentation 1. An executive Summary 2. Introduction/ Background 3. Motive for going International 4. Target Market Opportunities 5. Types of Foreign Entry Strategies and associated risks 6. Factors to consider in Selecting a target country or Location 7. Why a Foreign Direct Investment would be ideal 8. Risk mitigating strategies for a FDI 9. Recommendations / Conclusions