You have been hired as a consultant to improve communication between engineering and marketing staff in a large high-technology company. Use the communication model and the four ways to improve that process to devise strategies to improve communication effectiveness among employees between these two work units.

Examine the four ways to improve communication through coding-decoding. Identify various practices to improve communication for each of these general categories. What do you anticipate being the greatest barriers between these two departments? Explain how this will impact the overall productivity of the high-tech company.

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