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You have developed a series of chronological steps that describe how the CMT responds at the beginning, middle, and end of a crisis. For your
You have developed a series of chronological steps that describe how the CMT responds at the beginning, middle, and end of a crisis. For your Crisis Communication Plan, you thought about how the company communicates during a crisis. Now, you will do an after-action analysis of how the company actually responded and communicated during the crisis you identified in Module 1. Based on what you know now about crisis management, describe: the actions the CMT should have taken in each of the crisis response stages, how they should have communicated internally and externally about the crisis, and how they can learn from the crisis and change their processes, if necessary
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