You learned that one of your smaller, nonstrategic suppliers directly emailed your salespeople (without your knowledge) with details of an incentive plan that would provide your salespeople with bonuses, paid directly by the supplier, if they met certain sales levels of their product over the next quarter.

• Is this action by the supplier a problem? Why or why not?
• As the manager of the distributor, what would be an expectation for any product promotion involving sales incentive plans?