Question
You own an outdoor theatre, putting on shows (in the summer). Financial information for the 2022 season is below: Total fixed costs: $1,800,000 Variable costs
You own an outdoor theatre, putting on shows (in the summer).
Financial information for the 2022 season is below:
Total fixed costs: $1,800,000
Variable costs per (admission) ticket sold: $6
Ticket sales: 60,000 tickets
Ticket price: $30 per ticket
Other revenues: None
The following is predicted for the 2023 season:
Ticket price (per ticket) will increase by $5 in 2023
Variable cost (per ticket) will decrease by $1.50 (more using the app for tickets) in 2023
Fixed costs will increase by $100,000 for ticket app development and maintenance.
$140,000 increase in advertising will result in a 25% increase in tickets sold
Prepare (in the box below) a 2023 Contribution Format Income Statement
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