Question
You run a highly successful chain of high-end indoor cycling studios in New York City that targets working professionals.Your company runs 10 classes every day
You run a highly successful chain of high-end indoor cycling studios in New York City that targets working professionals.Your company runs 10 classes every day at an average price point of $25/class for non-members with the hope that they will sign up for a monthly membership of $250.On average, half of the students that occupy any given class are paying class-by-class while the other half has monthly memberships.Each class fits, on average, 40 students, and you typically have 75% of the seats in each class reserved before they begin.You have begun to notice that your studios are experiencing an increased number of customers who sign up for classes, but do not show up to the class.The number of no-shows has increased from 10% to 20% over the past five months.This is problematic because it makes it highly unlikely for them to sign up for a monthly membership (because you want them to do so). Instead, they will just walk-in and sign up which makes it even less likely that they would actually show up for a class.Eighty percent of them are paying class-by-class because those with month-to-month memberships get fined $10 for every class they no-show. Calculate how much money they loss in a month?
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started