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you use? Part A (15%) You are to create a DNVB. Identify it and the products and/or services you would be offering 1. Along with

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you use? Part A (15%) You are to create a DNVB. Identify it and the products and/or services you would be offering 1. Along with the name, identify the products and/or services you would be offering 2. Explain how this is a DNVB versus just another e-business 3. Describe the channel strategy (eg omni-channel, multi-channel, single channel) you think would be appropriate upon start-up What about short-to-medium term? 4. Develop a research plan to determine the viability of your e-business the target market and the needs you would be serving Describe your research methodology including the type of data you will be after, qualitative quantitative or both Explain your rationale for this choice How will you collect the data, ie assuming it's all on-line, what tools and/or platforms will Note: This is a plan, not the actual strategy you described in #3 Part B (10%) List three challenges you would face in developing your DNVB and what help (eg software support digital sales support, etc.) you would seek in addressing these challenges Be specific in naming the products and/or services you might use Your submission must be formatted in accordance with APA guidelines The submission must include the following cover page with your name and the name of your project table of contents executive summary body, bibliography and other appendices. The report should be formatted for 8 %> x11 paper with 1 margins double spaced 12 point font No more than 2000 words total (for both Parts A&B) The complete bibliography will reference all work of other individuals including course notes, textbooks, journals websites interviews, and proprietary documents Remember the importance of referencing reliable sources and APA formatting . Check your grammar and spelling Submit in to drop box by the date indicated in the course calendar you use? Part A (15%) You are to create a DNVB. Identify it and the products and/or services you would be offering 1. Along with the name, identify the products and/or services you would be offering 2. Explain how this is a DNVB versus just another e-business 3. Describe the channel strategy (eg omni-channel, multi-channel, single channel) you think would be appropriate upon start-up What about short-to-medium term? 4. Develop a research plan to determine the viability of your e-business the target market and the needs you would be serving Describe your research methodology including the type of data you will be after, qualitative quantitative or both Explain your rationale for this choice How will you collect the data, ie assuming it's all on-line, what tools and/or platforms will Note: This is a plan, not the actual strategy you described in #3 Part B (10%) List three challenges you would face in developing your DNVB and what help (eg software support digital sales support, etc.) you would seek in addressing these challenges Be specific in naming the products and/or services you might use Your submission must be formatted in accordance with APA guidelines The submission must include the following cover page with your name and the name of your project table of contents executive summary body, bibliography and other appendices. The report should be formatted for 8 %> x11 paper with 1 margins double spaced 12 point font No more than 2000 words total (for both Parts A&B) The complete bibliography will reference all work of other individuals including course notes, textbooks, journals websites interviews, and proprietary documents Remember the importance of referencing reliable sources and APA formatting . Check your grammar and spelling Submit in to drop box by the date indicated in the course calendar

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