Question
You want to make an innovative mobile app for payment, redeeming rewards, and online orders. Target market: millennials (They believe that an app should be
You want to make an innovative mobile app for payment, redeeming rewards, and online orders.
- Target market: millennials (They believe that an app should be cool!)
- Define the coolness factor?
- How can this mobile app be cool from the millennials' perspectives?
- What are the dimensions (features) of the coolness factor?
- To be seen as a cool app, the mobile app should be easy to use or sophisticated?
- How do you market it among millennials?
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Coolness Factor in Mobile Apps for Millennials The coolness factor in a mobile app for millennials refers to its ability to resonate with the preferences values and lifestyle of the millennial generat...Get Instant Access to Expert-Tailored Solutions
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Algebra and Trigonometry
Authors: Ron Larson
10th edition
9781337514255, 1337271179, 133751425X, 978-1337271172
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