Question
Your business is a preschool daycare in Ontario. and u have to collect info and compare your business with similar businesses. Part D Competitor Data
- Your business is a preschool daycare in Ontario. and u have to collect info and compare your business with similar businesses.
- Part D Competitor Data Collection and Competitor Analysis Plan:Complete the Competitor Data Collection Plan identifying the major competitors and the Competitive Analysis Worksheet found below. This should clearly tell a story about how your offering is different from the competition. Summarize your data collection and competitor analysis plan in three paragraphs (explain how you ranked them on different factors vs your company). Finally, answer the following questions based on your previous analysis (aim for a paragraph for each question below). The writing should be around 750 words (this EXCLUDES the information in the competitor data collection plan and analysis worksheet).
- Why have you chosen the particular entry point to start your venture?
- What is a compelling need for your product/service?
- Is a real problem being solved?
- What indicates you will be able to compete successfully in the industry? Think of your preschool daycare business while answering these questions.
Competitor Data Collection Plan
Price | ||
Benefits/Features | ||
Size/profitability | ||
Market strategy |
Once you've identified your major competitors, use theCompetitive Analysis Worksheet on the next page to compare your business to theirs.
Competitive Analysis Worksheet
For each factor listed in the first column, assess whether you think it's a strength or a weakness (S or W) for your business and for your competitors. Then rank how important each factor is to your target customer on a scale of 1 to 5 (1 = very important; 5 = not very important). Use this information to explain your competitive advantages and disadvantages.
FACTOR | Me | Competitor A | Competitor B | Competitor C | Importance to Customer |
---|---|---|---|---|---|
Products | |||||
Price | |||||
Quality | |||||
Selection | |||||
Service | |||||
Reliability | |||||
Stability | |||||
Expertise | |||||
Company Reputation | |||||
Location | |||||
Appearance | |||||
Sales Method | |||||
Credit Policies | |||||
Advertising | |||||
Image |
Step by Step Solution
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Step: 1
Competitor Data Collection Plan Major Competitors 1 Competitor A Established daycare chain with multiple locations across Ontario 2 Competitor B Boutique preschool daycare offering specialized program...Get Instant Access to Expert-Tailored Solutions
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Step: 2
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