Question
Your company has come up with a new product with a 3-year life (pretend youre introducing a trendy product, which will not survive long in
Your company has come up with a new product with a 3-year life (pretend youre introducing a trendy product, which will not survive long in the marketplace). Your firm paid $30,000 for a Tulane intern to perform a financial analysis last month to determine the potential demand for the product (not bad pay, eh?). It is felt that the new product will generate sales of $500,000 per year. The fixed costs associated with this will be $90,000 per year, and variable costs will amount to 20 percent of sales. The initial investment in equipment necessary for production of the product will cost $300,000 and will be depreciated in a straight-line manner for the three (3) years of the products life to a salvage value of 0. There is no salvage value. Needed Net Working Capital levels are projected as follows: $10,000 for Year 1; $15,000 for Year 2; $0 for Year 3. Your firm has a tax rate of 40%. Your firms required rate of return on projects with the same risk as this product is 10%. Calculate the NPV of this project. Should you accept or reject it?
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