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Your company manufactures and distributes a product for which an accurate forecast of demand from the final consumers cannot be derived. To address this, you

Your company manufactures and distributes a product for which an accurate forecast of demand from the final consumers cannot be derived. To address this, you are looking at the strategic redesign of your supply chain. What would be the design characteristics of a “responsive” supply chain? What actions could your company take along with its suppliers and distributors to improve the supply chain responsiveness to demand from the final consumers?

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