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Your company needs some intellectual property that someone else owns. Specifically, your company needs access to a patent and a trademark to make the new

Your company needs some intellectual property that someone else owns. Specifically, your company needs access to a patent and a trademark to make the new good you want to sell. You approach X Corp. which has the patent and the trademark you need. X Corp is interested in a deal but wants to keep control of the patent and trademark. The best way to make a deal is to

A. Enter into a licensing agreement for the trademark but not the patent because X Corp wants to keep control of the patent and trademark.

B. Offer to take a loan to buy the patent and then license the trademark from X Corp. because trademarks last longer than patents.

c. Enter into a licensing agreement.

d. Offer to give X Corp. 30 percent of your company and a large cash payment to buy the patent and the trademark from X Corp.

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