Your company provides a unique assortment of gardening supplies to the general public. Your company sells a unique assortment of gardening supplies to the general public and has historically relied on traditional marketing approaches, such as magazine ads, to sell your products. These advertisements are expensive and provide little useful feedback, so you would like to include online marketing in your promotional mix. You already have a full-feature website and extensive gardening expertise, but you have a small marketing budget; as a result, you want to start your online promotional campaign with tactics that are free of charge.Select the tactics that meet your needs and requirements. Select all that apply.

a. Lead generation

b. Content marketing

c. Email marketing

d. Online ads

e. Social media marketing

f. Basic SEO