Your consulting firm has been hired by a large US-based fast-food company that specializes in fried chicken sandwiches. The fast-food company is evaluating a possible expansion into Africa. The client recognizes that Africa is a diverse continent representing a variety of different consumer preferences, but they're also concerned about the costs of providing unique menu items in different parts of the continent. What kind of strategy should the client pursue in Africa: international, multi-domestic, global standardization, or transnational? What country or countries would be more likely to provide profitable growth, based on political, economic, and cultural considerations, and the presence of local competition