Your friend has $5000 to invest in the stock market and is deciding between an investment in Ability Ltd or Absolute Ltd. In the most recent reporting period, Absolute Ltd made a profit after tax of $1 000 000, compared to Abilitys after-tax profit of $500 000. On this basis, your friend believes Absolute Ltd is the superior investment. Discuss your friends investment choice. In doing so, suggest other financial data that should be considered. Identify the non-financial data may be of interest to inform your friends investment decision?