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Your largest competitor, Hair Solutions, is advertising that its shampoo cleans hair better than your shampoo. It makes two claims: ( 1 ) that Hair
Your largest competitor, Hair Solutions, is advertising that its shampoo cleans hair better than your shampoo. It makes two claims: that Hair Solutions makes the best shampoo in the world and that Hair Solutions cleans dirt and grease better than the leading competitor you Which of the following gives you the best chance to get an injunction against the ad
You can show that no consumers were in fact misled by Hair Solutions advertising.
Another small shampoo company recently won the "World's Greatest Shampoo" award at an international shampoo competition so Hair Solutions obviously is not.
You can show that Hair Solutions is not the best shampoo and that your shampoo makes hair fuller and gives it more body than Hair Solutions.
You had two universities conduct scientific tests that show Hair Solutions is no better at cleaning than your shampoo.
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