Your new client is a leadership coach who does training sessions for small to medium-sized business leaders. They have been in business for 5 years and so far have grown primarily through word of mouth and referrals. Now they want to increase their followers on their social media channels. They have business accounts (as opposed to their accounts in their personal name) on Linkedin, Instagram, Facebook, and Twitter. They communicated that it was okay to pick 2 channels to focus on at first. The target audience includes CEOs, COOs, Presidents, and VPs, ages 40-60, with average revenue of $500k - $1 mil.