Your organization has been recently acquired by a giant in the industry. Your leadership team is going through major changes. You head People Functions and feel that this will mean culture changes, changes in ways of working and most importantly - maybe even changes in policies. You want to start having various communication channels open and decide to start a positive campaign at work which will help bring a growth mindset across levels. What kind of a campaign will you start? Think about the archetype, hashtag you will use, the communication channels you will open for an exercise like this